Site Builds
Shopify stores built to sell, not to win awards.
New builds, replatforms, and theme rebuilds for CPG brands doing $25k–$1M a month. Fixed scope, fixed price, and the same operator from kickoff to launch.
Fulfillment, SEO, accessibility, and analytics are part of the build — not a phase two invoice.
How This Works
Hands on. No hand-offs.
- Fixed scope, fixed price — quoted before any work starts
- One senior operator building it, start to finish
- No page-builder apps bolted on to fake a custom theme
- You own the store, the theme, and every account key
Build Options
Three ways to start.
Final pricing depends on catalog size, integrations, and how much of the content is ready. Every project is quoted in writing before work begins.
New Store Build
A launch-ready Shopify store for a brand going direct-to-consumer for the first time. Theme, catalog, checkout, shipping, and analytics configured end to end.
Get A Quote →Replatform / Migration
Moving off WooCommerce, BigCommerce, Squarespace, or an aging Shopify theme. Products, customers, orders, and URLs carried over without tanking your search traffic.
Get A Quote →Theme Rebuild
You already sell on Shopify, but the storefront looks dated and converts poorly. Same catalog, rebuilt front end, measurably faster.
Get A Quote →Scope
What's in every build.
Storefront & Design
- Custom theme setup on a modern Online Store 2.0 base
- Mobile-first layouts — most CPG traffic is phones
- Product, collection, and landing page templates
- Brand typography, color, and asset implementation
Catalog & Operations
- Product data structure, variants, and metafields
- Subscriptions, bundles, and multipacks where they fit
- Shipping rules, packaging profiles, and tax setup
- 3PL / fulfillment integration and order routing
Conversion & Trust
- Checkout and cart flow tuned for fewer drop-offs
- Reviews, trust signals, and clear shipping messaging
- Email/SMS capture wired into Klaviyo
- WCAG 2.2 AA accessibility baked in, not bolted on
Findability & Data
- Technical SEO: metadata, schema, sitemaps, redirects
- Core Web Vitals work before launch, not after
- GA4, Search Console, and pixel configuration
- Reporting you can actually read on day one
After Launch
Keep it running, or add upgrades later.
Monthly support starts at $300/mo, and one-time upgrades like CRO, email flows, and site speed can be added whenever you need them.
Build Process
Four phases. No surprises.
Typical timeline is four to eight weeks depending on catalog size and how quickly content and assets come back.
Scope
We agree on what the store has to do — catalog size, fulfillment, subscriptions, channels. You get a fixed scope and a fixed number.
Build
Theme, templates, catalog, and integrations built on a dev store. Weekly check-ins, working links, no black box.
Launch
Redirects, DNS, payments, and analytics verified. We go live on a weekday morning, not a Friday night.
Handoff
Loom walkthroughs, documentation, and 30 days of post-launch support. Then maintenance if you want it.
Got a store to build? Let's scope it.
Tell me what you sell, where you sell it, and what's breaking. You'll get an honest read on scope, timeline, and cost — even if the answer is that you don't need a rebuild yet.